“Kicker Threshold”: For the purpose of the calculation of the Media Kicker, the Parties agree to set thirty-five percent (35%) as the threshold deal-over-deal average increase for new media agreements. In other words, the Kicker Threshold is 135% of the Current Average, or $7.357 × 135%, or $9.932 billion. In order for the Media Kicker to apply in a Covered Season, the actual AAV of the New Media Contracts must exceed the Kicker Threshold.